January 02, 2023
Don’t Call It a New Year’s Resolution
Chad "the boss" Nordwall loves a solid 40-mile bike ride. He's not known for his monster miles. He prefers to dream about hitting it hard and getting it done, but mostly just going for a ride. "That's not completely true," said Nordwall. "I like 100-mile rides; I just don't feel...
Ben Jones
January 02, 2023
BOTW: Sarto on the Water in Sausalito
We initially had this bike built for the ENVE Grodeo, and while it looked great, we decided to freshen it up and take it to the next level. Enter our friends at VeloColour in Toronto with the brief to do something cool. No hand holding required with those guys -...
Chad Nordwall
November 02, 2022
Bucking the Trend: Introducing Sarto’s New Aero Endurance Road Bike
It’s been a long time since Italian bikes were made in Italy. For countless decades, the knowledge and skills required to build a high-performance road bike were passed down from one skilled artisan to another, hand to hand, from generation to generation. An apprentice’s training, as the savior of the...
April 21, 2022
Behind the Build: A Climber’s Sarto Asola
Our client Josh tasked us with creating an exceptionally light road bike that would fly up the hills, a fun and carefree machine for rides in the Bay Area and Marin. Naturally, new builds often require a little back and forth between frame options, but not this time. With one...
Derek Yarra
February 02, 2022
Behind the Build: A Client's OG Green Sarto Seta Plus
If in doubt, go with what you know. Whether you’re purchasing a new bike for the first time in thirty years, as was the case for the owner of this effervescent Sarto, or choosing a pizza in an unfamiliar town (calzone, c’mon!), there’s something to be said for safe bets.Finding...
April 08, 2021
Bike of the Week: A Metallic Blue Sarto Lampo Plus
When we think of handbuilt bikes, it's often metal that comes to mind. May we not forget that Sarto has long been mastering the art of custom carbon. This week we're excited to share our latest Sarto Lampo Plus, an Italian built aero road machine that pack some serious heat. Follow...
Derek Yarra
December 16, 2020
12 Days of Breathtaking Builds—Day 3: A MotoGP Inspired Sarto Seta
Next up in our countdown we see another build full of vibrant color, A MotoGP inspired Sarto Seta. Custom Italian carbon coated by a one of a kind paint job by Vélocolour. Complete with a thoroughly upgraded Dura-Ace Di2 drivetrain and Cadex wheels, this light weight rim brake road bike that...
Derek Yarra
December 14, 2020
12 Days of Breathtaking Builds - Day One: a Blue and Red Sarto Lampo Plus
For the first time ever, we've turned our annual 12 Days round up over to the people to select our most stunning bikes of the year. The people have spoken and the time has come to reveal the top rated AC builds of 2020. Kicking off the countdown, is a prime...
Derek Yarra
November 12, 2020
Bike of the Week: A Blue and Red Sarto Lampo Plus
This week we share our latest Sarto build, a fast and flashy Lampo Plus. Handbuilt custom carbon done the Italian way, in the form of a high speed aero road bike. Let's dive into the details and see what makes this bold build tick. The Lampo Plus Full aero, full...
Derek Yarra
August 06, 2020
Bike of the Week: A Punchy Pink Dinanica
We're in the midst of summer and it's a perfect time to turn up the heat with our latest Sarto build. While we might not be taking beach vacations or hitting up the dance clubs like we did in summers past, we can still channel those vibes into a screaming hot...
Derek Yarra
May 07, 2020
Bike(s) of the Week - A Sarto Double Feature
Disc vs. Rim. Has any debate kept riders so divided as this in the history of cycling? Fear not, this is not another debate article scrutinizing the merits and failures of either stopping system. Instead, we're sharing a pair of hand built Sarto road bikes for a rider who simply...
Derek Yarra
